Stop by and see all of the fantastic apparel we have in stock.

From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Products

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    Featured Brands

    Southern Marsh
    Fish Hippie
    Rip Curl
    Columbia
    Johnnie-O
    Vineyard Vines
    Carve Designs
    Old Row
    Chubbies
    Prana
    Southern Tide
    Patagonia

    Our Reviews

    Friendly staff, great selection
    -V S
    Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg ...More
    -Charles Crispino
    Great products, fun shopping.
    -William Novi
    Great store and awesome clothing!
    -Mike Byerly
    Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
    -Christy Martin
    Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
    -C. Bishop
    Always a great selection of eclectic, quality merchandise!
    -Michael Cherry
    Most unique and best variety of popular and quality brands.
    -Ryan Caudill
    Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.
    -Steve Johnston
    Great place. Got a pair of Olukai flip flops and my feet are thanking me!!
    -Dawn W

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