Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!
Featured Brands
Southern Marsh
Southern Tide
Chubbies
Columbia
Prana
Johnnie-O
Patagonia
Fish Hippie
Vineyard Vines
Rip Curl
Old Row
Carve Designs
Our Reviews
“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“Great selection for clothes and accessories”
-Tom Wilkerson“Helpful staff. Nice store with a large inventory.”
-John McRae