Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Prana
Carve Designs
Vineyard Vines
Chubbies
Johnnie-O
Fish Hippie
Patagonia
Columbia
Southern Tide
Old Row
Rip Curl
Southern Marsh

Our Reviews

Great shop for your local coastal wear
-Howell D
Helpful staff. Nice store with a large inventory.
-John McRae
Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker
Love it! Always visit when here and buy something!
-Larry Brodie
This store has such a great variety of brands and LOTS of great shoes.
-Jordyn Hutchison
Cool locally owned shop with a good variety.
-Houston Thomas
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude