Stop by and see all of the fantastic apparel we have in stock.

From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Carve Designs
Johnnie-O
Columbia
Chubbies
Prana
Fish Hippie
Rip Curl
Vineyard Vines
Old Row
Patagonia
Southern Marsh
Southern Tide

Our Reviews

Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
This store has become our Southport must! Love their selection of clothing.
-Ann
Always have great items ♡
-Natalie Shrader
Great store and awesome clothing!
-Mike Byerly
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
This store has such a great variety of brands and LOTS of great shoes.
-Jordyn Hutchison
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Most unique and best variety of popular and quality brands.
-Ryan Caudill
Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!
-Larry Moore