Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Carve Designs
Southern Marsh
Patagonia
Chubbies
Johnnie-O
Prana
Old Row
Fish Hippie
Vineyard Vines
Southern Tide
Columbia
Rip Curl

Our Reviews

Friendly staff, great selection
-V S
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!
-Larry Moore
Super nice people great little store
-Kathy Marion
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Great store with excellemt selection of top notch brands!
-Spring Richardson
Helpful staff. Nice store with a large inventory.
-John McRae
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler