Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Fish Hippie
Chubbies
Rip Curl
Carve Designs
Vineyard Vines
Prana
Old Row
Southern Marsh
Southern Tide
Johnnie-O
Patagonia
Columbia

Our Reviews

Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
This store has such a great variety of brands and LOTS of great shoes.
-Jordyn Hutchison
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Most unique and best variety of popular and quality brands.
-Ryan Caudill
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Super nice people great little store
-Kathy Marion