Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Carve Designs

Johnnie-O

Columbia

Chubbies

Prana

Fish Hippie

Rip Curl

Vineyard Vines

Old Row

Patagonia

Southern Marsh

Southern Tide
Our Reviews
“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“This store has become our Southport must! Love their selection of clothing.”
-Ann“Always have great items ♡”
-Natalie Shrader“Great store and awesome clothing!”
-Mike Byerly“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore






















