Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Prana
Carve Designs
Johnnie-O
Southern Marsh
Old Row
Columbia
Southern Tide
Chubbies
Patagonia
Vineyard Vines
Fish Hippie
Rip Curl
Our Reviews
“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Cool locally owned shop with a good variety.”
-Houston Thomas“Always have great items ♡”
-Natalie Shrader“Great products, fun shopping.”
-William Novi“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray