Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Southern Tide
Fish Hippie
Southern Marsh
Rip Curl
Old Row
Carve Designs
Prana
Columbia
Chubbies
Patagonia
Johnnie-O
Vineyard Vines
Our Reviews
“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“Love it! Always visit when here and buy something!”
-Larry Brodie“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Great shop for your local coastal wear”
-Howell D“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson