Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Columbia

Carve Designs

Patagonia

Prana

Southern Marsh

Johnnie-O

Vineyard Vines

Rip Curl

Old Row

Fish Hippie

Chubbies

Southern Tide
Our Reviews
“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More
-Bryan Aldridge“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Great shop for your local coastal wear”
-Howell D“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More
-Pamela Lott“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball






















