Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Chubbies
Southern Marsh
Southern Tide
Columbia
Patagonia
Carve Designs
Prana
Old Row
Vineyard Vines
Johnnie-O
Rip Curl
Fish Hippie

Our Reviews

Friendly staff, great selection
-V S
Best place for hey dudes shoes and comfy closed. Every year I'll be back!
-Mz. Cazzz
Super nice people great little store
-Kathy Marion
Cool locally owned shop with a good variety.
-Houston Thomas
Great products, fun shopping.
-William Novi
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball