Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Patagonia
Southern Tide
Chubbies
Prana
Vineyard Vines
Old Row
Johnnie-O
Southern Marsh
Carve Designs
Columbia
Fish Hippie
Rip Curl
Our Reviews
“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray“Great products, fun shopping.”
-William Novi“Great shop for your local coastal wear”
-Howell D“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand