Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Carve Designs

Prana

Southern Tide

Old Row

Southern Marsh

Patagonia

Rip Curl

Chubbies

Vineyard Vines

Johnnie-O

Fish Hippie

Columbia
Our Reviews
“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Great selection for clothes and accessories”
-Tom Wilkerson“Great shop for your local coastal wear”
-Howell D“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin






















