Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Chubbies

Old Row

Southern Marsh

Columbia

Johnnie-O

Rip Curl

Carve Designs

Prana

Vineyard Vines

Fish Hippie

Southern Tide

Patagonia
Our Reviews
“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Friendly staff, great selection”
-V S“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More
-Bryan Aldridge“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Great store and awesome clothing!”
-Mike Byerly“Great store with excellemt selection of top notch brands!”
-Spring Richardson






















