Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Carve Designs
Southern Tide
Southern Marsh
Patagonia
Johnnie-O
Rip Curl
Old Row
Vineyard Vines
Prana
Chubbies
Columbia
Fish Hippie

Our Reviews

Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina
Friendly staff, great selection
-V S
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
Most unique and best variety of popular and quality brands.
-Ryan Caudill
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Great place. Got a pair of Olukai flip flops and my feet are thanking me!!
-Dawn W
Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!
-Jeff B
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge