Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Rip Curl
Vineyard Vines
Columbia
Fish Hippie
Southern Tide
Carve Designs
Old Row
Southern Marsh
Prana
Johnnie-O
Chubbies
Patagonia
Our Reviews
“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“Great selection for clothes and accessories”
-Tom Wilkerson“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Great products, fun shopping.”
-William Novi“Cool locally owned shop with a good variety.”
-Houston Thomas“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz