Stop by and see all of the fantastic apparel we have in stock.

From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Patagonia
Rip Curl
Columbia
Old Row
Southern Marsh
Vineyard Vines
Prana
Fish Hippie
Johnnie-O
Chubbies
Southern Tide
Carve Designs

Our Reviews

Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge
Cool locally owned shop with a good variety.
-Houston Thomas
A lot of great brands of clothes, shoes and accessories.
-Leslie Miller
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!
-Jeff B
Great shop for your local coastal wear
-Howell D
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
Love it! Always visit when here and buy something!
-Larry Brodie