Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl
Fish Hippie
Chubbies
Old Row
Vineyard Vines
Prana
Southern Tide
Columbia
Carve Designs
Patagonia
Johnnie-O
Southern Marsh

Our Reviews

Best place for hey dudes shoes and comfy closed. Every year I'll be back!
-Mz. Cazzz
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen
Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.
-Matt Lillian
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Super nice people great little store
-Kathy Marion
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Great store with excellemt selection of top notch brands!
-Spring Richardson
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix