Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Johnnie-O
Columbia
Chubbies
Fish Hippie
Vineyard Vines
Old Row
Southern Tide
Prana
Patagonia
Southern Marsh
Carve Designs
Rip Curl
Our Reviews
“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Great products, fun shopping.”
-William Novi“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Great store and awesome clothing!”
-Mike Byerly“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“Great selection for clothes and accessories”
-Tom Wilkerson“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Super nice people great little store”
-Kathy Marion“Helpful staff. Nice store with a large inventory.”
-John McRae“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G