Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Johnnie-O
Patagonia
Southern Marsh
Carve Designs
Vineyard Vines
Rip Curl
Southern Tide
Chubbies
Columbia
Fish Hippie
Old Row
Prana

Our Reviews

They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.
-Eugene Muse
Cool locally owned shop with a good variety.
-Houston Thomas
Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!
-Larry Moore
Great products, fun shopping.
-William Novi
Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Helpful staff. Nice store with a large inventory.
-John McRae
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Great store and awesome clothing!
-Mike Byerly