Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia
Johnnie-O
Chubbies
Patagonia
Rip Curl
Carve Designs
Prana
Southern Marsh
Old Row
Vineyard Vines
Southern Tide
Fish Hippie

Our Reviews

Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.
-Matt Lillian
Best place for hey dudes shoes and comfy closed. Every year I'll be back!
-Mz. Cazzz
This store has become our Southport must! Love their selection of clothing.
-Ann
Friendly staff, great selection
-V S
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho ...More
-Pamela Lott
Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina