Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Carve Designs
Vineyard Vines
Southern Marsh
Columbia
Southern Tide
Prana
Johnnie-O
Patagonia
Fish Hippie
Chubbies
Rip Curl
Old Row

Our Reviews

Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Cool locally owned shop with a good variety.
-Houston Thomas
Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker
Great selection for clothes and accessories
-Tom Wilkerson
Great store and awesome clothing!
-Mike Byerly
Most unique and best variety of popular and quality brands.
-Ryan Caudill
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Great shop for your local coastal wear
-Howell D