Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Tide

Johnnie-O

Fish Hippie

Patagonia

Old Row

Columbia

Vineyard Vines

Rip Curl

Chubbies

Prana

Carve Designs

Southern Marsh
Our Reviews
“Great shop for your local coastal wear”
-Howell D“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More
-Pamela Lott“Helpful staff. Nice store with a large inventory.”
-John McRae“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Great store and awesome clothing!”
-Mike Byerly“Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg” ...More
-Charles Crispino“Great products, fun shopping.”
-William Novi






















