Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Southern Tide
Fish Hippie
Columbia
Prana
Patagonia
Old Row
Southern Marsh
Chubbies
Carve Designs
Rip Curl
Vineyard Vines
Johnnie-O
Our Reviews
“Great products, fun shopping.”
-William Novi“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“This store has become our Southport must! Love their selection of clothing.”
-Ann“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More
-Pamela Lott“Love it! Always visit when here and buy something!”
-Larry Brodie