Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Vineyard Vines
Fish Hippie
Old Row
Prana
Southern Marsh
Patagonia
Southern Tide
Chubbies
Johnnie-O
Carve Designs
Columbia
Rip Curl
Our Reviews
“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Love it! Always visit when here and buy something!”
-Larry Brodie“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg” ...More
-Charles Crispino“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston