Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Johnnie-O
Prana
Fish Hippie
Rip Curl
Vineyard Vines
Carve Designs
Southern Marsh
Southern Tide
Old Row
Chubbies
Patagonia
Columbia
Our Reviews
“Super nice people great little store”
-Kathy Marion“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.”
-Matt Craven“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude