Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia
Vineyard Vines
Fish Hippie
Old Row
Prana
Johnnie-O
Patagonia
Rip Curl
Carve Designs
Southern Marsh
Chubbies
Southern Tide

Our Reviews

Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
Most unique and best variety of popular and quality brands.
-Ryan Caudill
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
This store has become our Southport must! Love their selection of clothing.
-Ann
Helpful staff. Nice store with a large inventory.
-John McRae
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven