Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Old Row
Rip Curl
Patagonia
Johnnie-O
Columbia
Southern Tide
Prana
Carve Designs
Fish Hippie
Vineyard Vines
Southern Marsh
Chubbies
Our Reviews
“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Great selection for clothes and accessories”
-Tom Wilkerson“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“This store has become our Southport must! Love their selection of clothing.”
-Ann“Great products, fun shopping.”
-William Novi“Great store with excellemt selection of top notch brands!”
-Spring Richardson“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston