Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Patagonia
Old Row
Chubbies
Carve Designs
Johnnie-O
Vineyard Vines
Columbia
Fish Hippie
Southern Marsh
Southern Tide
Rip Curl
Prana
Our Reviews
“This store has become our Southport must! Love their selection of clothing.”
-Ann“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Great selection for clothes and accessories”
-Tom Wilkerson