Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Johnnie-O

Patagonia

Rip Curl

Vineyard Vines

Fish Hippie

Prana

Old Row

Columbia

Carve Designs

Chubbies

Southern Marsh

Southern Tide
Our Reviews
“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.”
-Matt Craven“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“Great shop for your local coastal wear”
-Howell D






















