Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Old Row
Prana
Fish Hippie
Columbia
Patagonia
Chubbies
Johnnie-O
Southern Tide
Southern Marsh
Rip Curl
Carve Designs
Vineyard Vines

Our Reviews

Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Great products, fun shopping.
-William Novi
Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Friendly staff, great selection
-V S
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Best place for hey dudes shoes and comfy closed. Every year I'll be back!
-Mz. Cazzz