Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Old Row
Patagonia
Southern Tide
Fish Hippie
Johnnie-O
Carve Designs
Prana
Vineyard Vines
Southern Marsh
Rip Curl
Chubbies
Columbia
Our Reviews
“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“Super nice people great little store”
-Kathy Marion“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz“Always have great items ♡”
-Natalie Shrader