Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Southern Tide
Johnnie-O
Rip Curl
Southern Marsh
Chubbies
Fish Hippie
Old Row
Vineyard Vines
Prana
Patagonia
Columbia
Carve Designs
Our Reviews
“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Love it! Always visit when here and buy something!”
-Larry Brodie“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson