Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Carve Designs

Patagonia

Vineyard Vines

Chubbies

Southern Marsh

Fish Hippie

Prana

Columbia

Rip Curl

Southern Tide

Johnnie-O

Old Row
Our Reviews
“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“Friendly staff, great selection”
-V S“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Cool locally owned shop with a good variety.”
-Houston Thomas“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller






















