Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Rip Curl
Old Row
Columbia
Chubbies
Fish Hippie
Southern Marsh
Vineyard Vines
Southern Tide
Prana
Patagonia
Carve Designs
Johnnie-O
Our Reviews
“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“This store has become our Southport must! Love their selection of clothing.”
-Ann“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Great shop for your local coastal wear”
-Howell D“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude