Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Chubbies

Patagonia

Old Row

Southern Tide

Johnnie-O

Southern Marsh

Carve Designs

Rip Curl

Prana

Fish Hippie

Columbia

Vineyard Vines
Our Reviews
“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Super nice people great little store”
-Kathy Marion“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More
-Pamela Lott“Great store and awesome clothing!”
-Mike Byerly“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Friendly staff, great selection”
-V S






















