Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Vineyard Vines
Southern Tide
Carve Designs
Southern Marsh
Johnnie-O
Old Row
Columbia
Chubbies
Prana
Fish Hippie
Patagonia
Rip Curl
Our Reviews
“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“Love it! Always visit when here and buy something!”
-Larry Brodie“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Helpful staff. Nice store with a large inventory.”
-John McRae“Great selection for clothes and accessories”
-Tom Wilkerson“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand