Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl
Old Row
Columbia
Johnnie-O
Carve Designs
Patagonia
Prana
Southern Marsh
Fish Hippie
Chubbies
Southern Tide
Vineyard Vines

Our Reviews

Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho ...More
-Pamela Lott
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
Always have great items ♡
-Natalie Shrader
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
This store has become our Southport must! Love their selection of clothing.
-Ann
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson