Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Johnnie-O
Chubbies
Rip Curl
Carve Designs
Columbia
Prana
Vineyard Vines
Southern Tide
Patagonia
Fish Hippie
Southern Marsh
Old Row

Our Reviews

Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Helpful staff. Nice store with a large inventory.
-John McRae
Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven
Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Great selection for clothes and accessories
-Tom Wilkerson
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!
-Jeff B