Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl

Vineyard Vines

Carve Designs

Columbia

Prana

Old Row

Johnnie-O

Fish Hippie

Patagonia

Southern Marsh

Chubbies

Southern Tide
Our Reviews
“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Great shop for your local coastal wear”
-Howell D“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More
-Bryan Aldridge“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More
-Pamela Lott“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler






















