Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Columbia
Patagonia
Johnnie-O
Vineyard Vines
Prana
Fish Hippie
Southern Marsh
Chubbies
Carve Designs
Old Row
Rip Curl
Southern Tide
Our Reviews
“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Always have great items ♡”
-Natalie Shrader“Great products, fun shopping.”
-William Novi“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“This store has become our Southport must! Love their selection of clothing.”
-Ann“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More
-Pamela Lott“Great shop for your local coastal wear”
-Howell D“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Super nice people great little store”
-Kathy Marion