Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Chubbies
Vineyard Vines
Patagonia
Columbia
Carve Designs
Southern Tide
Rip Curl
Prana
Johnnie-O
Southern Marsh
Old Row
Fish Hippie

Our Reviews

Great place. Got a pair of Olukai flip flops and my feet are thanking me!!
-Dawn W
Great selection for clothes and accessories
-Tom Wilkerson
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
Best place for hey dudes shoes and comfy closed. Every year I'll be back!
-Mz. Cazzz
Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven