Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Tide
Patagonia
Carve Designs
Chubbies
Old Row
Fish Hippie
Columbia
Vineyard Vines
Prana
Johnnie-O
Rip Curl
Southern Marsh

Our Reviews

Always have great items ♡
-Natalie Shrader
I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho ...More
-Pamela Lott
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Super nice people great little store
-Kathy Marion
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Ocean Outfitters has a large selection of items ranging from apparel, shoes, hats, coolers, top end sunglasses, boots and accessories displayed well in the larg ...More
-Charles Crispino
Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.
-Steve Johnston
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
Great store and awesome clothing!
-Mike Byerly
Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker