Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia
Old Row
Carve Designs
Johnnie-O
Patagonia
Fish Hippie
Southern Tide
Chubbies
Prana
Southern Marsh
Rip Curl
Vineyard Vines

Our Reviews

Great shop for your local coastal wear
-Howell D
A lot of great brands of clothes, shoes and accessories.
-Leslie Miller
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
Super nice people great little store
-Kathy Marion
Always have great items ♡
-Natalie Shrader
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
This store has become our Southport must! Love their selection of clothing.
-Ann
Great store and awesome clothing!
-Mike Byerly
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
-Matt Craven