Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Old Row
Southern Marsh
Patagonia
Johnnie-O
Carve Designs
Vineyard Vines
Columbia
Southern Tide
Fish Hippie
Prana
Chubbies
Rip Curl
Our Reviews
“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“This store has such a great variety of brands and LOTS of great shoes.”
-Jordyn Hutchison“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
-C. Bishop“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight