Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Johnnie-O
Rip Curl
Chubbies
Vineyard Vines
Fish Hippie
Old Row
Prana
Southern Marsh
Patagonia
Carve Designs
Columbia
Southern Tide

Our Reviews

Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Great store with excellemt selection of top notch brands!
-Spring Richardson
Helpful staff. Nice store with a large inventory.
-John McRae
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge
Friendly staff, great selection
-V S
Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.
-Steve Johnston
I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho ...More
-Pamela Lott
Super nice people great little store
-Kathy Marion