Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Carve Designs
Prana
Rip Curl
Vineyard Vines
Southern Tide
Southern Marsh
Chubbies
Johnnie-O
Old Row
Columbia
Fish Hippie
Patagonia

Our Reviews

Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.
-Eugene Muse
Great store and awesome clothing!
-Mike Byerly
I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho ...More
-Pamela Lott
Helpful staff. Nice store with a large inventory.
-John McRae
Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.
-Matt Lillian
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.
-Robbie Baker
A lot of great brands of clothes, shoes and accessories.
-Leslie Miller