Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia
Vineyard Vines
Johnnie-O
Fish Hippie
Chubbies
Old Row
Southern Tide
Rip Curl
Patagonia
Prana
Carve Designs
Southern Marsh

Our Reviews

Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina
Helpful staff. Nice store with a large inventory.
-John McRae
Most unique and best variety of popular and quality brands.
-Ryan Caudill
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
Great store with excellemt selection of top notch brands!
-Spring Richardson
Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.
-Damon Kohler
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
-Mountain Solitude
This store has become our Southport must! Love their selection of clothing.
-Ann