Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Old Row
Fish Hippie
Rip Curl
Carve Designs
Patagonia
Prana
Columbia
Johnnie-O
Southern Tide
Vineyard Vines
Chubbies
Southern Marsh

Our Reviews

A lot of great brands of clothes, shoes and accessories.
-Leslie Miller
Super nice people great little store
-Kathy Marion
Love it! Always visit when here and buy something!
-Larry Brodie
Great store and awesome clothing!
-Mike Byerly
Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.
-Matt Lillian
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Helpful staff. Nice store with a large inventory.
-John McRae
Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Great selection for clothes and accessories
-Tom Wilkerson
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson