Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Southern Marsh
Columbia
Southern Tide
Fish Hippie
Patagonia
Vineyard Vines
Rip Curl
Chubbies
Old Row
Johnnie-O
Carve Designs
Prana
Our Reviews
“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“Love it! Always visit when here and buy something!”
-Larry Brodie“Friendly staff, great selection”
-V S“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray“Great selection for clothes and accessories”
-Tom Wilkerson“Always have great items ♡”
-Natalie Shrader