Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Rip Curl
Prana
Johnnie-O
Old Row
Vineyard Vines
Southern Tide
Carve Designs
Chubbies
Patagonia
Fish Hippie
Southern Marsh
Columbia
Our Reviews
“Great shop for your local coastal wear”
-Howell D“Helpful staff. Nice store with a large inventory.”
-John McRae“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“This store has become our Southport must! Love their selection of clothing.”
-Ann“Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.”
-Matt Craven“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W