Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Tide
Chubbies
Carve Designs
Vineyard Vines
Prana
Johnnie-O
Fish Hippie
Patagonia
Rip Curl
Southern Marsh
Columbia
Old Row

Our Reviews

Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!
-Jeff B
Super nice people great little store
-Kathy Marion
A lot of great brands of clothes, shoes and accessories.
-Leslie Miller
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Great shop for your local coastal wear
-Howell D
Friendly staff, great selection
-V S
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns