Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Southern Marsh
Columbia
Prana
Rip Curl
Patagonia
Fish Hippie
Old Row
Johnnie-O
Southern Tide
Carve Designs
Chubbies
Vineyard Vines
Our Reviews
“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“Great store with excellemt selection of top notch brands!”
-Spring Richardson“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“Great place to get Yeti Products and Vineyard Vines”
-Chris Murray“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Super nice people great little store”
-Kathy Marion“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix