Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Southern Tide
Fish Hippie
Johnnie-O
Vineyard Vines
Columbia
Prana
Patagonia
Rip Curl
Chubbies
Old Row
Carve Designs
Southern Marsh
Our Reviews
“Friendly staff, great selection”
-V S“Great shop for your local coastal wear”
-Howell D“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“Love it! Always visit when here and buy something!”
-Larry Brodie“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“Cool locally owned shop with a good variety.”
-Houston Thomas“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Always have great items ♡”
-Natalie Shrader“Super nice people great little store”
-Kathy Marion“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”
-Brady Carolina