Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Prana
Johnnie-O
Old Row
Southern Marsh
Chubbies
Carve Designs
Patagonia
Southern Tide
Columbia
Rip Curl
Fish Hippie
Vineyard Vines

Our Reviews

Great store and awesome clothing!
-Mike Byerly
Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Most unique and best variety of popular and quality brands.
-Ryan Caudill
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island