Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Columbia
Old Row
Carve Designs
Southern Tide
Prana
Patagonia
Southern Marsh
Johnnie-O
Rip Curl
Fish Hippie
Chubbies
Vineyard Vines
Our Reviews
“Great shop for your local coastal wear”
-Howell D“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Love it! Always visit when here and buy something!”
-Larry Brodie“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Friendly staff, great selection”
-V S“Great products, fun shopping.”
-William Novi“Helpful staff. Nice store with a large inventory.”
-John McRae“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER