Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Columbia
Southern Tide
Johnnie-O
Rip Curl
Southern Marsh
Prana
Fish Hippie
Old Row
Chubbies
Patagonia
Vineyard Vines
Carve Designs

Our Reviews

This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
-Tracey Johnson
This store has become our Southport must! Love their selection of clothing.
-Ann
Great store and awesome clothing!
-Mike Byerly
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Great store with excellemt selection of top notch brands!
-Spring Richardson
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Cool locally owned shop with a good variety.
-Houston Thomas
Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve ...More
-Bryan Aldridge
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball