Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Southern Marsh
Southern Tide
Fish Hippie
Vineyard Vines
Prana
Johnnie-O
Chubbies
Carve Designs
Rip Curl
Old Row
Patagonia
Columbia
Our Reviews
“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Super nice people great little store”
-Kathy Marion“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight