Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Rip Curl

Southern Marsh

Chubbies

Vineyard Vines

Johnnie-O

Southern Tide

Prana

Old Row

Carve Designs

Patagonia

Columbia

Fish Hippie
Our Reviews
“Always a great selection of eclectic, quality merchandise!”
-Michael Cherry“Friendly staff, great selection”
-V S“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Cool locally owned shop with a good variety.”
-Houston Thomas“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore“Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.”
-Hibiscus Graphix“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Always have great items ♡”
-Natalie Shrader






















