Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Vineyard Vines
Southern Marsh
Old Row
Prana
Rip Curl
Carve Designs
Chubbies
Johnnie-O
Southern Tide
Columbia
Fish Hippie
Patagonia

Our Reviews

Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho ...More
-Pamela Lott
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Great store with excellemt selection of top notch brands!
-Spring Richardson
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Great store and awesome clothing!
-Mike Byerly
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Totally recommend this spot, huge selection of shoes and hats and accessories.
-Bryan Ball
This store has such a great variety of brands and LOTS of great shoes.
-Jordyn Hutchison