Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Chubbies

Patagonia

Southern Marsh

Old Row

Carve Designs

Rip Curl

Vineyard Vines

Southern Tide

Fish Hippie

Prana

Johnnie-O

Columbia
Our Reviews
“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Great selection for clothes and accessories”
-Tom Wilkerson“Cool locally owned shop with a good variety.”
-Houston Thomas“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“A lot of great brands of clothes, shoes and accessories.”
-Leslie Miller“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Love love love this place. Good people good products good establishment period. We highly recommend this retailer”
-Eddie Sexton“This store has become our Southport must! Love their selection of clothing.”
-Ann






















