Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Vineyard Vines
Johnnie-O
Rip Curl
Columbia
Carve Designs
Southern Marsh
Patagonia
Prana
Southern Tide
Fish Hippie
Chubbies
Old Row
Our Reviews
“Great shop for your local coastal wear”
-Howell D“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More
-Pamela Lott“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”
-Tracey Johnson“I love our small town shops. Lots of beautiful items to choose from”
-Brandi Kerns“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Helpful staff. Nice store with a large inventory.”
-John McRae“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Always have great items ♡”
-Natalie Shrader“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz