Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Old Row
Southern Tide
Rip Curl
Fish Hippie
Carve Designs
Vineyard Vines
Chubbies
Prana
Southern Marsh
Johnnie-O
Columbia
Patagonia
Our Reviews
“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin“Love it! Always visit when here and buy something!”
-Larry Brodie“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Great store with excellemt selection of top notch brands!”
-Spring Richardson“Friendly staff, great selection”
-V S“Lots of selection and very friendly service. Good place for beach/sportwear, equipment, and sunglasses.”
-Damon Kohler“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More
-Bryan Aldridge“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”
-Dawn W“This store has become our Southport must! Love their selection of clothing.”
-Ann