Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Rip Curl
Johnnie-O
Vineyard Vines
Southern Marsh
Chubbies
Old Row
Carve Designs
Columbia
Prana
Southern Tide
Patagonia
Fish Hippie
Our Reviews
“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More
-Bryan Aldridge“Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!”
-Mountain Solitude“Always have great items ♡”
-Natalie Shrader“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
-Mz. Cazzz“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”
-Matt Lillian“Helpful staff. Nice store with a large inventory.”
-John McRae