Stop by and see all of the fantastic apparel we have in stock.

From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Southern Tide
Vineyard Vines
Johnnie-O
Chubbies
Southern Marsh
Patagonia
Carve Designs
Prana
Rip Curl
Fish Hippie
Old Row
Columbia

Our Reviews

Cool local shop with a variety of things. Good place to check out.
-Randy Anderson
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
Great store and awesome clothing!
-Mike Byerly
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Always have great items ♡
-Natalie Shrader
Always a great selection of eclectic, quality merchandise!
-Michael Cherry
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton
Great selection of quality coastal name brands and super friendly staff!!
-Palm Tree Island
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Friendly staff, great selection
-V S