Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Old Row

Rip Curl

Carve Designs

Vineyard Vines

Chubbies

Southern Marsh

Prana

Southern Tide

Fish Hippie

Patagonia

Johnnie-O

Columbia
Our Reviews
“Love it! Always visit when here and buy something!”

“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”

“Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.”

“Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.”

“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”

“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More

“I ordered a Bogg Bag and every single person I had contact with went above and beyond to take care of me. I wish this store was closer and I will definitely sho” ...More

“Cool local shop with a variety of things. Good place to check out.”

“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”

“Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.”
