Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Prana

Chubbies

Patagonia

Old Row

Vineyard Vines

Johnnie-O

Southern Marsh

Columbia

Southern Tide

Fish Hippie

Rip Curl

Carve Designs
Our Reviews
“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More

“A lot of great brands of clothes, shoes and accessories.”

“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”

“Friendly staff, great selection”

“Love it! Always visit when here and buy something!”

“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”

“Lovely shop with great choice of dresses, shoes, little gifts, and more!”

“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”

“Always have great items ♡”

“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More
