Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!
Featured Brands
Rip Curl
Old Row
Prana
Fish Hippie
Chubbies
Vineyard Vines
Southern Tide
Johnnie-O
Southern Marsh
Columbia
Carve Designs
Patagonia
Our Reviews
“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”
-Eugene Muse“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“Lovely shop with great choice of dresses, shoes, little gifts, and more!”
-Melanie Pepe“Opened back up for us after they closed on 4th of July so we could get sunscreen for our 2 year old! Family business with a heart. Love this place and visit eve” ...More
-Bryan Aldridge“Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf” ...More
-Blue11fight“Awesome store. Great selection and high quality tourist tee's.”
-Jonathan Hillebrand“This store has become our Southport must! Love their selection of clothing.”
-Ann“Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!”
-Larry Moore