Stop by and see all of the fantastic apparel we have in stock.

From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Products

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    Featured Brands

    Old Row
    Southern Tide
    Prana
    Chubbies
    Carve Designs
    Southern Marsh
    Vineyard Vines
    Johnnie-O
    Columbia
    Rip Curl
    Fish Hippie
    Patagonia

    Our Reviews

    Always have great items ♡
    -Natalie Shrader
    This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!
    -Tracey Johnson
    Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
    -Jared Olsen
    Great store and awesome clothing!
    -Mike Byerly
    Great experience from start to finish. Excellent communication on shipping. Could not have asked for better!
    -Mountain Solitude
    Friendly staff, great selection
    -V S
    Try to go here every time we go to Southport. The owners are Super nice and the selection of products are always top of the line.
    -Matt Craven
    Best place for hey dudes shoes and comfy closed. Every year I'll be back!
    -Mz. Cazzz
    I love our small town shops. Lots of beautiful items to choose from
    -Brandi Kerns
    Bought a fine pair of Olu Kai sandal, very helpful young man showed them to me and I was sold!!!
    -Larry Moore

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