Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Southern Tide

Southern Marsh

Rip Curl

Fish Hippie

Old Row

Chubbies

Prana

Columbia

Johnnie-O

Patagonia

Carve Designs

Vineyard Vines
Our Reviews
“Great shop for your local coastal wear”

“Helpful staff. Nice store with a large inventory.”

“This is a great store down by the waterfront. If you're looking for Columbia, Hippie Fish, Vineyard Vines, etc., this is where you need to go!”

“Absolutely amazing southern clothing store. Every time I am at the house in Southport I make a trip in to grab some cloths to take back to Chicago with me.”

“Always a great selection of eclectic, quality merchandise!”

“A lot of great brands of clothes, shoes and accessories.”

“Love it! Always visit when here and buy something!”

“Totally recommend this spot, huge selection of shoes and hats and accessories.”

“Cool locally owned shop with a good variety.”

“This store has such a great variety of brands and LOTS of great shoes.”
