Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Old Row

Southern Tide

Prana

Vineyard Vines

Patagonia

Johnnie-O

Carve Designs

Fish Hippie

Rip Curl

Southern Marsh

Columbia

Chubbies
Our Reviews
“Great selection of quality coastal name brands and super friendly staff!!”

“Awesome store. Has about everything from shoes to sunglasses.”

“They always have a great selection of clothes and shoes. Lots of Southport branded clothing if you are looking for souvenirs.”

“This store has become our Southport must! Love their selection of clothing.”

“Lovely shop with great choice of dresses, shoes, little gifts, and more!”

“Great selection for clothes and accessories”

“Great place. Got a pair of Olukai flip flops and my feet are thanking me!!”

“This store has such a great variety of brands and LOTS of great shoes.”

“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”

“Best place for hey dudes shoes and comfy closed. Every year I'll be back!”
