Stop by and see all of the fantastic apparel we have in stock.

From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!

Featured Brands

Southern Tide
Patagonia
Fish Hippie
Old Row
Johnnie-O
Southern Marsh
Prana
Carve Designs
Columbia
Chubbies
Rip Curl
Vineyard Vines

Our Reviews

Friendly staff, great selection
-V S
This place has the best selection of high end clothes and accessories. Must go.
-PAT CULLIFER
Great selection for clothes and accessories
-Tom Wilkerson
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!
-Jared Olsen
I love our small town shops. Lots of beautiful items to choose from
-Brandi Kerns
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
Great place to get Yeti Products and Vineyard Vines
-Chris Murray
Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.
-Steve Johnston