Stop by and see all of the fantastic apparel we have in stock.
From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!
Featured Brands
Prana
Old Row
Southern Tide
Columbia
Johnnie-O
Southern Marsh
Patagonia
Fish Hippie
Vineyard Vines
Chubbies
Carve Designs
Rip Curl
Our Reviews
“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a” ...More
-Randy G“Always have great items ♡”
-Natalie Shrader“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Helpful staff. Nice store with a large inventory.”
-John McRae“Great store and awesome clothing!”
-Mike Byerly“Most unique and best variety of popular and quality brands.”
-Ryan Caudill“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“Awesome store. Has about everything from shoes to sunglasses.”
-Paul McHargue“Cool locally owned shop with a good variety.”
-Houston Thomas