Stop by and see all of the fantastic apparel we have in stock.
From sportswear, footwear, sunglasses, t-shirts, and everything in between - we’ve got something for everyone! We are the area’s largest provider of Southport, Oak Island, Caswell Beach and Bald Head Island t-shirts. We also carry a vast selection of apparel from other preeminent brands. Whether you are a local or just visiting our charming community, we look forward to the opportunity to serve you. See you soon!
Featured Brands
Prana
Carve Designs
Chubbies
Columbia
Patagonia
Southern Marsh
Old Row
Fish Hippie
Rip Curl
Johnnie-O
Vineyard Vines
Southern Tide
Our Reviews
“This store has become our Southport must! Love their selection of clothing.”
-Ann“This place has the best selection of high end clothes and accessories. Must go.”
-PAT CULLIFER“Cool local shop with a variety of things. Good place to check out.”
-Randy Anderson“Lots of great stuff. Clothes, coolers, and beach stuff. Lots of Calcutta and Guy Harvey merchandise.”
-Robbie Baker“Totally recommend this spot, huge selection of shoes and hats and accessories.”
-Bryan Ball“Only place to shop on OKI for all types of clothing and beachwear. Great selection. Top name brands.”
-Steve Johnston“Awesome store, great selection, nice staff. Awesome hat selection. This was my favorite store in Southport, thank you!”
-Jared Olsen“Great selection of quality coastal name brands and super friendly staff!!”
-Palm Tree Island“Good selection of cool beach clothing and flip flops. A lot of selection and name brand. And Southport is amazing!”
-Jeff B“Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a” ...More
-Christy Martin