Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Carve Designs
Rip Curl
Southern Tide
Johnnie-O
Southern Marsh
Vineyard Vines
Fish Hippie
Chubbies
Prana
Old Row
Patagonia
Columbia

Our Reviews

Great after Christmas sales on almost everything in the the store. Really nice selection of clothing and outdoor gear.
-Brady Carolina
Lots of nice brands, it's a nice change from the typical cheap souvenirs. Only wish they had more crocs and kid shoes but that's just me belly-aching.
-C. Bishop
Lovely shop with great choice of dresses, shoes, little gifts, and more!
-Melanie Pepe
Helpful staff. Nice store with a large inventory.
-John McRae
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
Great selection for clothes and accessories
-Tom Wilkerson
Outstanding customer service from Bryce and his female coworker on Friday May 19, 2023 after closing. I arrived in Southport for a birthday party, and as soon a ...More
-Christy Martin
Great store and awesome clothing!
-Mike Byerly
Great place. Got a pair of Olukai flip flops and my feet are thanking me!!
-Dawn W
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G