Stop by and see all of the fantastic apparel we have in stock.

From sporty essentials and everyday footwear to stylish sunglasses and must-have tees, our shop is stocked with something for everyone. As the area’s largest source for Southport, Oak Island, Caswell Beach, and Bald Head Island t-shirts, we’re proud to offer designs locals love and visitors can’t wait to take home. You’ll also find a wide variety of apparel from top-name brands, perfect for beach days, exploring town, or simply relaxing in coastal style. Whether you call this community home or you’re just here soaking it all in, we can’t wait to welcome you—stop in and say hello soon!

Featured Brands

Southern Marsh
Prana
Johnnie-O
Carve Designs
Patagonia
Chubbies
Rip Curl
Old Row
Columbia
Vineyard Vines
Southern Tide
Fish Hippie

Our Reviews

Awesome store. Great selection and high quality tourist tee's.
-Jonathan Hillebrand
Got the most amazing pair of Hey Dude shoes in Camo. Loved the store. Loved their selection.
-Hibiscus Graphix
Always have great items ♡
-Natalie Shrader
Great gem of a store in Southport. They carry all of your trendy, preppy, fishy, beachy brands. Large selection of men's, women's, and kids. Super friendly staf ...More
-Blue11fight
Most unique and best variety of popular and quality brands.
-Ryan Caudill
This store has such a great variety of brands and LOTS of great shoes.
-Jordyn Hutchison
We come here every time we are near Southport. It's a clothing store that specializes in beach type apperal. Be it shirts shorts, shoes, or sandals this place a ...More
-Randy G
Awesome store. Has about everything from shoes to sunglasses.
-Paul McHargue
A lot of great brands of clothes, shoes and accessories.
-Leslie Miller
Love love love this place. Good people good products good establishment period. We highly recommend this retailer
-Eddie Sexton